AMAYA ARZUAGA: THE MESSAGE IS THE MEDIUM

ILMEX Special Design Edition

ILMEX Illumination has steadily increased its range of products and services, to the point where we can now offer a competitive integrated solution for decoration and lighting projects for interiors and exteriors. With the Special Design Edition project we take another step forward working with the leading international designers from various different fields — fashion, architecture, interior design and graphics design — have given us their vision of contemporary decorative lighting.

ILMEX Illumination - Amaya Arzuaga

Amaya Arzuaga has fashion in her genes, because she belongs to a family of designers. In 1994 she launched her first collection onto the market. Since then her designs have been on sale all over the world, with collections shown at the Gaudí, Cibeles, London, Milan and Paris fashion shows.

ILMEX Illumination - Amaya Arzuaga Decorative Lighting

The fashion designer Amaya Arzuaga proposes with «the message is the medium» an illumination whose central element is the written word: the motif of Christmas is conceptualized through carols whose songs are alternated in two phases of lighting, and by words or onomatopoeia that Symbolize the winter festival.

ILMEX Illumination - Amaya Arzuaga Decorative Lighting

Each motif is lightened in two phases with an alternation of approximately 10 seconds depending on the width of the street and the length of the text.

ILMEX Illumination - Amaya Arzuaga Decorative Lighting

ILMEX Illumination - Amaya Arzuaga Decorative Lighting

ILMEX Illumination - Amaya Arzuaga Decorative Lighting

The lighting motifs are conceived to decorate street lanterns or interiors. The choice of words can be extended.

ILMEX Illumination - Amaya Arzuaga Decorative Lighting

The tree is formed of six identically planes covered with coloured acrylic glass. Each acrylic plate is lightened from the interior by a LED stripe that borders the perimet.

ILMEX Illumination - Amaya Arzuaga Decorative Lighting

ILMEX Illumination - Amaya Arzuaga Decorative Lighting

This designer’s rise has exceeded all expectations. Her collections are regularly presented at such international shows as Atmosphere (Paris) and Fashion Cotterie (New York). In May 2005, King Juan Carlos I and Car – men Calvo awarded her the Gold Medal for Merit in Fine Arts. Other awards that she has won include Telva, Elle, Woman, Empresaria Joven con Expansión, Arte de Vivir, First Cibeles Prize, etc.