During the holiday season, the fun and dynamic characters of Warner Bros welcomed all visitors to the Gentalia´s malls such as Albacenter, Anecblau, As Termas, El Arcangel, El Mirador de Jinamar, El Rosal, Las Terrazas , Portal de la Marina, Seville Factory or Urbil.
ILMEX Illumination illuminated the lit silhouettes of the Looney Tunes, surprising and astonishing all the children and families that came to do their Christmas purchases. The characters of Looney Tunes looked impressive, filling these spaces with excitement and fun.
Ana Lázaro, marketing director of Gentalia, has declared her satisfaction to have fulfilled an illusion in which she had been working for some time: «To have done it this way, with a Christmas decoration that illuminates all the shopping centres with the iconic characters of Warner Bros is much more than I could expect. »
With this pioneering action in the Retail sector, ILMEX Illumination reinforces its position as a reference company in the decoration of shopping centers, providing them with exclusive, innovative and beneficial actions for all parties involved.